Courses for Balloon Retailers

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Retail Essentials Course

LEVEL: Intermediate

The Retail Essentials course is a fantastic first stage for retailers who want to grow their balloon sales by offering co-ordinated balloon bouquets and deliverables. Participants will learn how to create perfect bouquets, simple balloon characters as well as effective pricing and promotion techniques.

Please note this course is not suitable for beginners. Those new to balloon work are strongly recommended to undertake the “Fundamentals” course.

INCLUDES: Price includes portfolio with balloon bouquet designs for every important occasion (one portfolio per company).

PREREQUISITES: Requires knowledge of basic skills such as correctly inflating and tying balloons, making clusters.


28/04/20 - Bishop's Stortford, UK

Visual Merchandising Course

LEVEL: Intermediate

This new Visual Merchandising course is perfect for retailers who want to continue to grow their balloon sales by attracting more customers and driving sales in-store through effective eye-catching displays.
Participants will explore the creative, mechanical and business planning elements of effective retail displays.

  • Creative: fundamentals of creating attractive displays
  • Mechanical: proven techniques to ensure creations are practical and durable
  • Business: importance of business planning and tools to help drive the best return on investment

Retailers are recommended to have completed the "Fundamentals" and / or “Retail Essentials” course ahead of joining this class.


PREREQUISITES: You should have mastered basic balloon techniques. Applications of theory are addressed, including formulas, elements of design, and costs analysis, so you should be knowledgeable in these areas.